


Musk’s meme appearances are already proving a hit. Jokes that started out on social media, for instance, have reared their heads as Tesla easter eggs and Spaceballs-inspired The Boring Company products. It’s unclear what Musk plans to use his new meme website for, but his previous social media postings have led to real product ideas. After a long social media campaign from Joe Rogan fans, Musk last year appeared on The Joe Rogan Experience, a podcast with nearly five million YouTube subscribers, to discuss cybernetic A.I. In October 2017, he first met Roiland after using his social media to express adoration for Rick and Morty. Musk is a big fan of internet culture, using his Twitter page to communicate with his 24 million followers about his thoughts on the future of humanity, artificial intelligence, and flamethrower ideas. In classic Musk fashion, the episode ended with a meme of a deer lying against the floor of a swimming pool with the caption “why is my dolphin not working”: Musk’s uproarious laughter, coupled with Stankmemes’ debut, suggests he is a fan of animal-themed memes. The series is a regular feature on Felix “PewDiePie” Kjellberg’s YouTube channel, and last week’s episode saw Musk and Roiland reviewing memes around Bernie Sanders, Madagascar and Post Malone to PewDiePie’s 86 million YouTube subscribers. Beyond Stankmemes, Musk appeared on Meme Review with Rick and Morty co-creator Justin Roiland.

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